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Content by Jamey Heinze

As CMO at iGrafx, Jamey is responsible for enriching the brand, amplifying market awareness and creating additional demand for what he believes is the best solution in the market.  Prior to joining iGrafx, Jamey was the Vice President of Marketing for Austin-based Hostway, the CMO In-Residence for Predictive Science, as well as the CMO for Hearst-owned CDS Global. In his career as a marketing leader, Heinze has been instrumental in branding, demand generation, product development, launch and strategy.

Requisites for Real Transformation (And Thought Leadership on Timing & Circumstance…)

  • clock 17. September 2020
  • author-icon Jamey Heinze
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People who know me also know that I’m very much attuned to the fact that often what happens in life – successes, failures, blessings, curses...

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Shark Week Meets Business Process Management

  • clock 13. August 2020
  • author-icon Jamey Heinze
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The venerable “week of the shark” got me thinking.  It’s been a year that many of the greatest shark-related clichés, metaphors and analogies have come...

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The New Normal

  • clock 30. July 2020
  • author-icon Jamey Heinze
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I recently read a report by Forrester called “The New, Unstable Normal: How COVID-19 Will Change Business And Technology Forever.”  In my opinion, it’s comprehensive...

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A Complete Guide to Business Continuity & Resiliency

  • clock 26. May 2020
  • author-icon Jamey Heinze
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It is hard enough to deal with the very personal challenges presented the global pandemic...  How do I stay safe and healthy so I can...

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A Business Transformation Maturity Model

  • clock 16. April 2020
  • author-icon Jamey Heinze
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As everyone around the world knows all-too-well, we truly do live in interesting times.  In fact, I’m typing this article at a homemade stand-up-desk that’s...

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20/20 Foresight: You Should Be Able to See the Future

  • clock 10. March 2020
  • author-icon Jamey Heinze
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Since the dawn of commerce, companies have looked for an edge, a leg up on the competition. And there are almost limitless variables to be...

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