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Content by Jamey Heinze

As CMO at iGrafx, Jamey is responsible for enriching the brand, amplifying market awareness and creating additional demand for what he believes is the best solution in the market.  Prior to joining iGrafx, Jamey was the Vice President of Marketing for Austin-based Hostway, the CMO In-Residence for Predictive Science, as well as the CMO for Hearst-owned CDS Global. In his career as a marketing leader, Heinze has been instrumental in branding, demand generation, product development, launch and strategy.

Shark Week Meets Business Process Management

  • clock August 13, 2020
  • author-icon Jamey Heinze
  • 0 comments

The venerable “week of the shark” got me thinking.  It’s been a year that many of the greatest shark-related clichés, metaphors and analogies have come...

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The New Normal

  • clock July 30, 2020
  • author-icon Jamey Heinze
  • 0 comments

I recently read a report by Forrester called “The New, Unstable Normal: How COVID-19 Will Change Business And Technology Forever.”  In my opinion, it’s comprehensive...

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A Complete Guide to Business Continuity & Resiliency

  • clock May 26, 2020
  • author-icon Jamey Heinze
  • 0 comments

It is hard enough to deal with the very personal challenges presented the global pandemic...  How do I stay safe and healthy so I can...

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A Business Transformation Maturity Model

  • clock April 16, 2020
  • author-icon Jamey Heinze
  • 0 comments

As everyone around the world knows all-too-well, we truly do live in interesting times.  In fact, I’m typing this article at a homemade stand-up-desk that’s...

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20/20 Foresight: You Should Be Able to See the Future

  • clock March 10, 2020
  • author-icon Jamey Heinze
  • 0 comments

Since the dawn of commerce, companies have looked for an edge, a leg up on the competition. And there are almost limitless variables to be...

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10 Crucial Questions for Business Leaders Who Plan to Change and Improve Their Business in 2020

  • clock January 10, 2020
  • author-icon Jamey Heinze
  • 0 comments

As a New Year’s gift to any leader who will attempt to change and improve his or her organization over the coming year, the PEX...

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