CUSTOMER JOURNEY

Mapping the
Preferred Experience

To succeed in a competitive market, it’s essential for enterprises to understand the customer. Whether users seek shortcuts or prefer the scenic route, removing friction from the experience with accurate journey mapping and modeling paves a path to the right destination.

CAPABILITIES

Capture Each Action for Comprehensive Views

An effective journey map is a timeline of actions or touch points between an organization and both internal and external users. With it, businesses gain a visual understanding of the interactions that make up an overall experience, or journey. Journeys linked to an operational model provide optimized value.

01.

Connect the dots between customer experience and business architecture. 

02.

Monitor key performance indicators and establish critical metrics, benchmarks, and alerts. 

03.

Identify areas of opportunity while focusing on process optimization to improve the customer journey. 

WHY CHOOSE IGRAFX

Advancing the Journey

A leading US telecommunications company leverages process optimization to improve customer experience with iGrafx.

Want to Learn More?

Would you like to learn more about the possibilities of iGrafx solutions? Our team will be happy to provide you with advice and support.

FEATURES AND BENEFITS

Bring Process to Everyone in the Organization

With iGrafx, teams gain the ability to:

01.

Deliver the right visibility to the right audience at the right time.

02.

Foster greater organizational engagement in transformation.

03.

Provide information that is easier for stakeholders to consume.

The iGrafx Advantage

Create

An easy-to-use interface combines communication views with analytical views for an inclusive approach to all journey types.

Link

Directly link journey maps with existing business architecture, processes, and capabilities for a 360 degree view.

Share

Establish greater inclusiveness and access to journeys across the organization to expand participation.
RELATED TOPICS OF INTEREST

Resources

Product Sheet

Journey Mapping

Webinar

Journey Modeling

Blog

Catalog the Journey

Insights delivered to your inbox

Sign up to recieve our monthly email on our latest industry updates, case studies and more.